Amazon introduces new Alexa tablets running Android with Google Play Store support

Amazon dropped its Fire name for a new line of tablets called Alexa. The company showed three different sizes starting on Thursday.

These devices run Google-certified Android instead of the older custom software used before. Users can now download millions of apps from the Play Store.

Build quality changed significantly as old plastic models were replaced by aluminum bodies. This makes the new hardware feel more like premium electronics.

Processing power improved with newer chips inside each unit. The largest model uses a faster processor for handling heavy tasks efficiently.

Display screens vary in size and shape across the three devices. One flagship version offers an optional matte finish to reduce glare from light.

Prices start higher than the previous Fire range but compete with other brands. Entry level units begin near two hundred thirty dollars while top models cost five hundred.

Software includes Amazon’s updated AI assistant as a core feature for help. It can read what appears on screen when users give permission to see details.

Reading settings improve when the Kindle app opens by adjusting light and battery. This mode helps protect eyes and extends how long the device lasts.

Add-on tools like a keyboard and pen are sold separately for work use. These accessories connect with the largest tablet model to aid typing tasks.

Special editions exist for children with protective cases and content controls included. Families can access approved apps through a parent dashboard safely.

Shipping begins mid-October for North America while other regions get them later. The new line is now open for pre-ordering by customers today.

Management says this launch represents the start of a broader strategy change. They plan to build further devices based on this Android foundation.